Case Study:

Mental Health Awareness

In 2019 iTribe Social Inc., decided to it was time to dedicate our talents and
creativity to a social good project in what we’ve coined our #forthegood initiative. Building an open and well-informed conversation around Mental Health, especially in the work place, is something we are extremely passionate about. We believe that the conversation is far more nuanced than what is typically portrayed and we want to change that. We launched our first 3-part series on #mentahealthawaress for Mental Health Awareness Month in May of 2019. Our series was very well received and achieved critical acclaim from judges of the annual Muse Creative Awards.

Collectively our media earned 1 silver, 1 gold and 4 platinum awards in their respective categories. We plan on continuing to grow this initiative through the creation of more digital content and future partnerships with varies mental health organizations.